YocudaYocuda works with many leading retailers, processing in excess of 1 million receipts every day and has captured in excess of 16m unique customers linked to their transactions. Its portfolio of clients is rapidly growing and its products are currently embraced on a national scale by Argos, Halfords, Debenhams, Booths and Monsoon Accessorize. More recent partnerships include a national store roll out with Super Dry and Fred Perry.
Yocuda is already enabling clients in some stores to identify 100% of their transactions and, with their emailed receipts delivering an open rate of 75% (and 12% click-through rate) compared to a CRM industry average of 15-25%, it is allowing retailers to turn the traditional receipt into a highly effective new, dynamic marketing channel.
The Yocuda product has seen partners capture 100,000 email addresses a day with a LTV of £11 per each new email address captured. It has seen partners drive an additional £2m of incremental sales through their tills, while a highly targeted Direct Mail campaign for another client achieved a redemption rate of 40% and an uplift of an additional £28 spend on an average basket of £45 across the average redeeming customer. Yocuda Insights have also helped make retailers marketing budgets more efficient, with one client increasing its revenue generated per pound spent from £3.81 to £4.98.Visit Website