Style Me in Seconds launched with a ‘pop up’ from 4 to 10 April 2016 at Old Street Underground Station. The Style Me in Seconds event offered free style makeovers, demonstrating the unique outfits that can be put together with a bit of digging through the treasure troves that are charity shops.
The event was aimed at younger consumers, specifically 16-24 and 25-34 year olds, where research suggests the perception of charity shops as not ‘on trend’ or old fashioned,
The Style Me in Seconds team see fashion as fun, frivolous and a way to creatively express who we are as individuals and the stylists involved specialise in charity shop and vintage styling. The Style me in Seconds team of stylists included Hayley Simmons and Emma Slade Edmondson who have worked for fashion magazines including Vogue, Red, Harpers Bazaar and Marie Clare.
With free style consultations, the stylists demonstrated at this event how to use charity shops to experiment with a new look, try a brand new style or simply get a taste of how styling themselves in charity shop pieces can add a unique twist to their outfits.
Check out the Style me in Seconds Instagram gallery.